Getting the Most Bang for Your Buck: How Marketing Automation Leads to a Larger Return on Investment
Finding qualified leads and getting them all the way through the sales funnel to conversion is a challenge that senior living marketing teams will always face. So how can you streamline your processes to make this more efficient? The move to digital tools and marketing automation can not only lead to increased productivity and a better return on investment, but also allow your sales counselors more time to build meaningful relationships with prospects.
How Culture Impacts Your Workforce Challenges
The past two years have placed unprecedented pressure on businesses and our industry was certainly not immune. As organizations face ongoing workforce challenges in a candidate-driven environment, how do you create – and more importantly, maintain – a culture of retention, support, and employee growth? Justin Spooner and Andrew Leech explain how addressing issues with your culture can ultimately lead to overcoming challenges with retention, occupancy, and overall employee sentiment.
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We're excited to be in Round Rock as a Gold Sponsor for LeadingAge in our home state.